Hello, and welcome to my portfolio!
LILY YIP
A graduate of HKUST's Bachelor of Business Administration in Marketing,
passionate about community building, teamwork, and event operations,
with a love for multimedia content creation.
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Events I've Done
HKUST Startup Runway Exhibition
Coordinated 3 entrepreneurship showcases at HKUST, managing event logistics for 60+ participating startup teams and 9,000+ attendees.
Entrepreneurship Funding Events
Orchestrated high-value startup exhibitions and investor matchmaking forums to connect founders with corporate networks.
HKMSA Social Networking Events
Cultivated a vibrant cross-campus community by delivering 15+ social events backed by strategic consulate and corporate sponsorships.
Malaysian Independence Day Banquet
Spearheaded on-site event coordination and emceed the entire program to ensure seamless stage operations and audience engagement.
University Orientation Camps
Coordinated the event logistics and emceed onboarding camps, successfully welcoming and integrating over 300 active members into the community.
WISE NGO Fundraising Events
Spearheaded fundraising campaigns and corporate outreach to back four large-scale community initiatives.
Digital Media I've Done
HKUST 30th Anniversary:
30 in 30 Entrepreneurship Publication
Interviewed 30 startup founders and produced a featured milestone magazine celebrating 30 years of entrepreneurship at HKUST.
HKUST Entrepreneurship Centre
Monthly Bulletin
Brainstormed content, designed layouts, and managed the editorial pipeline to produce the HKUST Entrepreneurship Centre's monthly digital bulletin.
A Little Bit About Me
Having spent my life moving between Malaysia, Vietnam, and now Hong Kong, I’ve learned to feel right at home in the unfamiliar. These cross-cultural experiences sparked a deep curiosity about how people connect and communicate, which is what drew me to study marketing in Hong Kong in the first place.
I love taking that curiosity outside of the classroom and into digital content creation. Whether I'm filming vlogs, editing reels, or capturing a moment through photography, I’m always looking for creative, authentic ways to share stories that cross borders and bring people together.
